Sarb speaks, writes and contributes to global security events and publications. He is Co-Vice Chair of the Smart Buildings Working Group of the IoT Security Foundation, and has worked on Cyber Insurance projects and Risk Models. He became a Cyber Essentials Certifier in August 2014. Together with James Willison he co-authored several White Paper the security of Smart Buildings. Sarb was shortlisted 16th in the IFSecGlobal 2018 20 Most Influential People in Cyber Security and included in "2018 Tyto Tech 500 Power List" of influencers in the UK's technology sector.